Have you ever noticed how the words “imply” and “infer” often (if not usually) carry a negative connotation?
“Are you implying that I…” she said, indignantly.
“Certainly not! You may have inferred that, but it was not at all what I was saying!” he responded.
The problem becomes more obvious (and more complex) in a marketing context. In fact, it sometimes constitutes grounds for litigation. “Your Honor, the makers of this ladder clearly implied, in their literature, that the ladder would be safe if…” And the rest belongs in a television courtroom. Read more