malaprops and other gaffs

Malaprops – When Words Say More than We Intend

We all misspeak. And sometimes, it’s comical. From Yogi Berra to George W. Bush, no one is immune to gaffes. But when the words we choose take on more meaning than we intended, it can be ironic, and maybe good for a few laughs, in which case, we call them malaprops.
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MarketPoint to Present at 39th Annual NCMPR Conference

MarketPoint Executives Michael Zimmerman, and Laura Pasternak will present “Challenger Brands: Competing Against the Four-Year Schools” at the 39th annual conference of the National Council for Marketing & Public Relations (NCMPR), in Chicago, on March 11. The presentation has been designed to help community colleges establish a solid marketing position and boost enrollments. Read more