Interim Marketing Management
Hiring the wrong senior marketing manager can have a lasting negative effect on revenues. Unfortunately, in their quest to fill the position quickly, many companies end up choosing “the best of what’s available” rather than taking the time to find exactly the right fit.
MarketPoint offers interim marketing management solutions that can be custom-tailored to your organization’s situation. Our senior executives have the skills and experience to provide the leadership your organization needs, whether it’s…
- Stepping in to facilitate completion of open projects
- Reducing the backlog of work in progress
- Managing agencies, freelancers, and other production vendors
- Maintaining (or creating) a flow of information to the marketplace
- Producing collateral, social media, public information, and digital information
- Creating meaningful metrics and producing clear reports
- Streamlining production and clarifying responsibilities
- Restoring balance and productivity to your marketing department
- Improving accountability and lowering turnaround times
- Refocusing your marketing efforts on revenue production
- Uncovering opportunities to communicate more clearly and drive revenue
What’s more, our Interim Marketing solutions give you access to a cadre of professional marketers, each skilled in different disciplines, including market research, social media marketing, public relations, guerilla marketing, copywriting, blogging, and much more.
How it works
A typical Interim Marketing engagement may include regular strategic meetings, one or more on-site days each week, and virtually unlimited access via phone and email. This interim, outsourced model offers clients the advantage of having a senior level marketing person available to keep work moving, answer questions, weigh in on ideas and provide feedback – all to ensure you have the time to make the right hiring solution.
CONTACT US to discuss your marketing challenge. We’re ready to step in today.